Well, looky there! Reddy in a cowboy costume! Here’s a photo and an excerpt of a post written by tikiranch:

This was the first advertising nodder I bought when I started to collect advertising figures . I was at the Arizona Toy show and they had another antique show in another building. I was shopping it before the day before the toy show started and came across Reddy on a table full of costume jewelery. At first look I did not even realize that it was Reddy Kilowatt since he usually is not wearing a cowboy hat and western outfit.